A FASHION STATEMENT:
Let’s cut to the chase. Display Copy is a new fashion platform that doesn’t feature a single new fashion item.
Paloma Elsesser by Daniel Jackson
That’s because we don't feature or sell new products. We promote reuse through thrifted, found, recycled, and upcycled items. We celebrate personal style over trend, vintage over new.
Display copy is here because we believe it is our responsibility to help shape the future of fashion into one that is more circular.
Fashion is both a powerful art form and a way of communicating that is faster and arguably more powerful than words. Rejecting it is as much a statement as accepting it. We’re here to do both.
The fashion industry’s current efforts toward sustainability are not moving fast enough to counteract its rapid growth.* The industry's carbon impact is on pace to create irreversible damage to our planet, and therefore to us, as early as 2024.* Without taking aggressive responsibility for our own carbon footprints now, we will increase the earth's temperature further, causing climate-related risks to human health, our livelihood, food security, and our water supply.
Mark Borthwick
By purchasing new fashion items, we contribute to climate change, even if those items are considered sustainable. Simply put, buying vintage fashion is a way to disengage from the damaging global supply chain.** Choosing to wear vintage and pre-owned clothing activates a circular fashion economy, subsequently diverting waste from landfills.
SASKIA DE BRAUW BY AMY TROOST
Our mission is to provide the best inspiration, curation, and selection of vintage items with which to dress, adorn, protect and express yourself without causing further damage to our planet.
We hope you'll join us in shaping the circular future of fashion.
*The Global Fashion Agenda, Boston Consulting Group and The Sustainable Apparel Coalition, “Pulse of Fashion Report 2019 Update”
**IPCC Special Report, Global Warming 1.5 degrees C
